Advertising is not just promoting your business or services or generating sales pitch over the web.
Advertising is helping potential users to take action for their online search, increasing their user experience to their needs and much more.
A consumer searches for their need & if we are able to fulfil their need than they are going to convert for a sale.
A sales pitch in 2019 & 2020 won't work.
Social media is a way to generate stories around your product and services.